Social

Going green/ health awareness
The eco styles have made a huge turn around from the 1970’s to the 1980’s. From sack and tent like silhouettes with rugged tie-dyes fabrics to recent years with fashionable eco apparel. In 1998 textile experts recognize that clothes can be made better using less chemicals. Fears of retardants on synthetic fabrics and pesticides used on cotton, were the leading factor for a change in eco fashions for many designers in the UK to find better alternatives to creating non toxic fabrics.